Grow · Automation and analytics
Know what moved the business.
Tracking, dashboards, lifecycle automation and applied AI used where it removes real work.
The problem
Most reporting describes activity. Views, likes and impressions are recorded while the questions leadership asks stay unanswered.
Data sits in four platforms with four definitions, leads are followed up by memory, and the same manual report is rebuilt every month.
We define the numbers once, automate the handling around them and use AI only where it demonstrably saves time.
What the work should improve.
Scope, stated as deliverables.
Everything below is scoped, quoted and delivered as a named item. Nothing on this list is a placeholder for a conversation.
Five stages, every time. The order does not change, because the order is what keeps the work fast.
Define
The decisions the data has to support, first.
Instrument
Events, sources and definitions agreed once.
Automate
Handling, routing and follow-up removed from memory.
Report
Dashboards that refresh without anyone rebuilding them.
Extend
AI applied to the tasks that are genuinely repetitive.
Work that already carries this.
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Every figure in the case study traced to platform analytics.
Source: Meta analytics, Facebook, April 5 to 17, 2026. Paid and organic combined.
Answered directly.
GA4, Search Console, Meta and Google platforms, common CRMs and automation tools. We work with your stack rather than replacing it.
Repetitive drafting, tagging, summarising and routing. It does not replace strategy, creative judgement or approvals.
Hours removed from the team's month and the number of questions leadership can answer without asking us.